FIFA World Champions & professional coaches invest in coachbetter
Coachbetter has expanded its circle of investors by welcoming Hansi Flick, Uli Forte, and Steven Nzonzi. They join investment in innovative SportTech, elevating youth football.

Dear Customers, Dear Partners, Dear Shareholders
Today, we closed our $8,2M Pre-Series A Investment Round. 🚀
The strongest signal for us was who decided to double down. Brighteye Ventures, Swiss Founders Fund and ZEN11 continued backing the journey after years of building with us. We were also backed again by recent LaLiga-winning coach Hansi Flick, alongside football people like Paul Lambert and Julian Draxler — plus a strategic new investor we’ll share more about soon. 👀
More importantly, this round is about the people we build for.
Most football clubs still run on spreadsheets, WhatsApp groups and volunteers giving up evenings and weekends to keep things moving.
They are the people behind the game ❤️
And the software around them has not kept pace.
That is who we build for.
That is what this round funds.
What this means for you in practical terms:
If you have questions, just hit reply. And if you want to talk through what this means for your specific setup or organisation, our team will make time.
Thanks for being part of the journey.
Football first. Back to work. ⚽
Patrick Patzig
Co-Founder & CEO, Coachbetter

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Coachbetter has expanded its circle of investors by welcoming Hansi Flick, Uli Forte, and Steven Nzonzi. They join investment in innovative SportTech, elevating youth football.


Coachbetter and the ÖFB (Austrian Football Federation) are excited to announce the release of Players First to revolutionize coaching in Austria.

The investment spurs the vision of bringing digital coaching education and innovative technology to everyone in football

Sign up for the best resources in football. You can expect exercises, news, feature updates and announcements. The newsletter is sent out once a week.