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coaching zone

The Sideline Story Nobody Is Telling: Three Coaches Who Defined the 2026 World Cup Group Stage

How the 2026 World Cup proves that great coaching—not just star players—drives success, with practical lessons on organisation, culture, and preparation for every level of the game.

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Markus Egger, Coachbetter, Press Release, Partnership
press-release

Former Red Bull Top Executive invests in Swiss SportTech startup coachbetter

Markus Egger, former Red Bull Football Executive, and current Director of Sport & Strategy at Aspire Academy in Qatar, supports coachbetter, as an investor and strategic advisor to the team.

Posted on 
10.6.2026
Tammo Klesse
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Partnership, Press Release, Stephan Herth, coachbetter
press-release

Former Infront Top Executive Stephan Herth invests in SportTech startup coachbetter

Stephan Herth, former Infront Top Executive and Founder and Managing Director of aroundS, supports coachbetter, as an investor and strategic advisor to the team.

Posted on 
10.6.2026
Tammo Klesse
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Steven Nzonzi, Coachbetter, Press Release, Partnership
press-release

FIFA World Cup Winner Steven Nzonzi invests in coachbetter

FIFA World Cup champion Steven Nzonzi invests in coachbetter to support as an investor with his network and football expertise.

Posted on 
10.6.2026
Tammo Klesse
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Hansi Flick, Uli Forte and Steven Nzoni looking brave.
press-release

FIFA World Champions & professional coaches invest in coachbetter

Coachbetter has expanded its circle of investors by welcoming Hansi Flick, Uli Forte, and Steven Nzonzi. They join investment in innovative SportTech, elevating youth football.

Posted on 
10.6.2026
Tammo Klesse
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